Ever opened Instagram and felt paralyzed by the blank caption box staring back at you? You're not alone. Many wellness practitioners struggle to consistently post content that engages their audience and grows their practice. Luckily, with a little structure, you can eliminate the guesswork and set yourself up for success. Here's how to plan 30 days of content in less than an hour—without losing your mind.

In the world of nutrition and wellness, identifying and reaching our ideal clients can sometimes feel like searching for a needle in a haystack. However, if you have the right strategies and insights, you can navigate this journey with confidence and purpose. You need to first figure out WHO you want to be talking to. If you talk to EVERYONE you will be talking to NO ONE essentially. We want to nail down our ideal client.